3 Reasons to Redesign Your Website

A pen is pointing to a calendar date with the words Design your Website written

Is your website showing its age, struggling to attract the right audience, or plagued by technical glitches? It might be time for a redesign. Here are three compelling reasons why you should consider giving your website a fresh look.

How Blog Posts Boost Business

blog graphic for blogging post

Hester Designs helps you learn the benefits of blogging and why a blog can give your online marketing a big boost.

Your Niche Matters

Nine figures drawn on colored paper with a hand putting a thumbtack on an identified target person.

Effective marketing communicates directly to a niche audience, with specific methods that reaches out to the group. Planning and identifying these can steer design and marketing to be more profitable.

Effective eNewsletter Marketing

hester designs email newsletter for February 2023, mockup displayed on desktop computer and mobile phone being held in woman's hand

In today’s digital world, it can be a challenge to reach potential customers through a variety of channels. Despite the many options available, digital newsletters remain a valuable tool. In this blog post, we’ll explore a few reasons we believe newsletters are an important part of any marketing strategy. Direct Access to Customers One of […]

Help, My Website is Too Big!

A red couch sits sideways too big for the space it sits in.

When your Wordpress site gets big, it can start causing some problems. Learn how to help your site be more efficient.

The Benefits of Rebranding

The word rebranding surrounded by other graphic design terms

What does rebranding mean and why should you rebrand? Brand change can be any change to the brand, big or small. It commonly involves restyling a brand’s visual identity: logo, color palettes, typography, icons and photography style. On average, organizations change their corporate identity once every 5-7 years, and for a variety of reasons. Maybe […]

Stand Out From The Crowd

A girl in a yellow shirt stands out from a crowd of people wearing grey and blue

Great marketing prints think beyond the graphics. We all need to stand out from the crowd. Your print marketing is important, and it’s good to be a little different. Your marketing materials should be distinctive and noticeable. If your print pieces are designed to the highest standard, and is unlike everyone else’s, you can’t fail […]

Leveraging the power of Artificial Intelligence

Hester Designs has leveraged AI to help create more engaging and informative content for their clients. By using AI, Hester Designs is able to quickly and easily create content that is tailored to the specific needs of their clients.  Using AI, we can quickly generate articles based on topics that are relevant to clients. The […]

Keeping Your Passwords Secure and Updated

Keeping your passwords secure and updated can make a huge difference.

Lose the Bad Habits First. Humans are, for the most part, creatures of habit. Unfortunately, those habits are often bad and when it comes to bad password habits, these can drastically compromise your online security. Keeping your passwords secure and updated can make a huge difference. A lot of us are guilty of at least […]