JDC Drilling is a premier domestic land-based drilling rig contractor in Oklahoma City. Serving operators across Oklahoma, Texas, Kansas, Colorado, and New Mexico, JDC Drilling is recognized for its commitment to excellence in the drilling industry. With a focus on providing reliable and efficient drilling services, JDC Drilling has built a reputation for delivering high-quality results in a competitive market.
JDC Drilling partnered with Hester Designs to craft a compelling brand identity that reflects their professionalism and industry expertise. This goal was achieved by creating a logo design, business cards, and other branded collateral, as well as a website, all made with consistent branding and company recognition.
The logo, characterized by simplicity and effectiveness, features the bold letters “JDC” with a striking red line underneath, separating it from the “drilling company” title. The color palette of red, gray, white, and black conveys strength, reliability, and sophistication, giving JDC Drilling a robust and modern visual identity that stands out in the drilling industry.
In addition to the logo design, Hester Designs developed a range of branded collateral to support JDC Drilling’s marketing and operational efforts. This physical branding includes business cards, stationery, and other essential materials that ensure consistent and professional representation of the JDC Drilling brand. The cohesive design across all collateral reinforces the company’s image and helps to build strong brand recognition.
The company’s ability to communicate its strengths and attract new business was enhanced by creating visually compelling and strategically aligned design elements. Using bold typography, strategic color placement, and clean layouts ensured that all branded materials were professional and impactful.
Hester Designs also created a comprehensive website for JDC Drilling, designed to showcase their capabilities and provide essential information to clients and potential employees. The website, though no longer available, included several key features that enhanced user experience and functionality.
One of these was an easy-to-use feature allowing prospective employees to submit job applications directly through the website, streamlining the recruitment process and attracting top talent.
A detailed 16-page brochure available for download was also included, providing in-depth information about JDC Drilling’s rig fleet. This brochure highlighted the technical specifications, capabilities, and advantages of each rig, serving as a valuable resource for clients.
Hester Designs ensured that the website effectively communicated JDC Drilling’s extensive capabilities and services. This included detailed sections on their drilling expertise, geographic reach, and commitment to safety and innovation. By clearly presenting this information, the website served as a powerful tool for client engagement and business development.
Comprehensive website hosting and WordPress site security services were provided for their website. This ensured that the JDC Drilling company’s online presence remained secure and functional. Throughout the design process, user experience and accessibility were prioritized. Also implemented were the best practices for web accessibility, ensuring that the site is inclusive for individuals with disabilities and adhering to the latest WCAG guidelines.
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